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KMOTION MEDIA and the American Heart Association Receive the Communicator Award of Excellence

KMOTION MEDIA wins the Communicator Award’s highest honor, a Gold Award of Excellence for their production of the American Heart Association’s animated infographic “AFib – Stroke Awareness” PSA.

KMOTION MEDIA, a full service video & animation production company, recently won the Communicator Award’s highest honor, the Award of Excellence, for “AFib – Stroke Awareness”, a national spot KMOTION produced for the American Heart Association.  The thirty-second PSA, which was broadcast nationally, is an animated infographic style spot designed to promote awareness of atrial fibrillation and its impact on increased risk of stroke.

The Communicator Awards is the leading international awards program honoring creative excellence for communication professionals. Founded by communication professionals over a decade ago, The Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. This year’s Communicator Awards received thousands of entries from companies and agencies of all sizes, making it one of the largest awards of its kind in the world.

“We are both excited and amazed by the quality of work received for the 19th Annual Communicator Awards.  This year’s class of entries is a true reflection of the progressive and innovative nature of marketing and communications,” noted Linda Day, executive director of the International Academy of the Visual Arts.

The American Heart Association’s team, headquartered in Dallas, Texas, contacted KMOTION  to execute the project.  Under a tight deadline and with a limited budget, we presented several initial concepts and after deciding on a single approach, developed two storyboard options, each representing a different visual style.  Once a final storyboard concept was selected, the spot was executed using a mix of motion graphics and 3D software.

To view the American Heart Association spot, click the play button below

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KMOTION MEDIA Completes Nationwide Campaign for Aurora Health Care

KMOTION MEDIA completes a nationwide patient testimonial campaign for Wisconsin based destination hospital, Aurora St. Luke’s.

West Palm Beach, Florida.  Santa Barbara, California. St. Louis, Missouri.  And now New York City marks the latest shoot that’s part of a nationwide campaign KMOTION has completed for Aurora Health Care.  The testimonial campaign highlights the great distances  real people have traveled for the outstanding care that Aurora St. Luke’s offers, and the life changing results they experienced.

KMOTION employed a documentary storytelling approach to all facets of the production.  A highly personal approach is taken to each subject.  Getting to know each patient subject is really our personal reward – an absolute perk that certainly adds to the satisfaction of working on spots like these.

Crews are kept relatively small and a family atmosphere is cultivated at each location, allowing the subject to feel at ease.  It’s one of our primary goals to provide our subjects with a wonderful and rewarding experience – one they’ll look back on with great fondness.  The crews are just large enough to give them the “star”  treatment .

We’ve met some wonderful people along the way, and consider ourselves incredibly lucky to help these special people tell their inspirational stories.  Additional footage from the interviews are used to create extended-cut longer-length stories that can be viewed at Aurora.org/StLukes.

The NYC shoot had some real highlights:

We shot the interview on a rooftop that’s frequently used for commercial shoots and movie productions.  Scenes from “Men in Black 3” were also shot on the rooftop.

We also shot in the heart of Manhattan, around Lexington and 51st.

We wrapped the shoot with evening scenes of the Brooklyn Bridge and the NYC skyline.

To view the NYC spot from the campaign click the play button below.

Island “Cool Casino” Spot

HVS Advertising wanted to explore a fresh look that would stand out from other casino spots, so they enlisted our help and together we developed a brand spot that delivers the message using a clean graphical animation style.

Gundersen TV

Working in conjunction with The Karma Group, Kmotion recently completed a series of 4 commercials for Gundersen Health Systems.

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