Turning Negatives into Positives

interview_locationOur last post showed examples of two On-Location ”Studio” Looks. In this post, we’re sharing a clip that utilizes available background.

In this case, we shot an interview in a room that had a bank of windows as part of the background. Instead of blocking out the light we decided to use the windows to our advantage.

By shooting with an 85mm lens, we were able to blur out the background – turning the “negative” obstacle of the harsh winter light coming in from the outside, into a “positive” interesting-looking background image.

Here's the result:

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About Us

Kmotion Media is a multimedia design studio and full service production company that partners with advertising agencies and companies of all sizes to create engaging advertising, marketing and corporate communication experiences. By strategically fusing video production, animation, motion graphics, cutting-edge technology and interactive experiences, Kmotion helps clients connect with target audiences and inspires them to take action. Examples include: web sites and internet applications, email, games, broadcast, viral video, touch screen kiosks and digital signage, desktop applications, DVDs and a host of other digital and traditional channels.

Core Competencies

• Creative Development & Strategy
• Video Production
• Post Production (Avid HD & FC Pro HD)
• Animation
• Motion Graphics
• 3D Modeling & Animation
• Digital FX
• Graphic Design
• Interactive Authoring & Design
• Web Design & Development